MENA’s Leading Fintech Continues Rapid Growth
Saudi-based and UAE-founded fintech giant Tabby has secured $160 million in a Series E funding round, bringing its valuation to $3.3 billion. The financing was led by Blue Pool Capital and Hassana Investment Company, with additional backing from STV and Wellington Management. This makes Tabby the most valuable fintech company in the MENA region.
Founded in 2019 in the UAE by Hosam Arab, Tabby operates as a buy now, pay later (BNPL) fintech and has grown to process over $10 billion in annualised transactions.
Where Will the Funds Go?
The newly raised capital will fuel Tabby’s expansion into financial services, including:
- Digital spending accounts
- Payments & money management tools
- Tabby Cards for flexible transactions
- Longer-term BNPL plans
- Tabby Plus (subscription program)
- Tabby Care (buyer protection program)
This move aligns with Saudi Arabia’s Vision 2030 goals, pushing for a cashless economy and digital financial growth.
Road to IPO & Continued Expansion for Tabby
The Series E round further strengthens Tabby’s plans for an IPO, marking a pivotal step in its growth. The company has recently acquired Tweeq, a Saudi-based digital wallet, expanding its product offerings and reinforcing its commitment to financial inclusion.
Hosam Arab, Tabby’s CEO & Co-Founder, highlighted the company’s mission:
“This investment allows us to accelerate our rollout of products that make managing money simpler and more rewarding for our customers. We’re focused on creating tangible impact—helping people take control of their finances with tools that are accessible, effortless, and built for their everyday lives.”
Investor Confidence in Tabby’s Future
Key investors have expressed confidence in Tabby’s rapid growth and innovation:
Christopher Wu, Chief Investment Officer at Blue Pool Capital:
“Tabby’s strong revenue growth and operational efficiency set them apart from other fintech companies globally. We are excited to support their mission.”
Ahmed Al Qahtani, Chief Investment Officer at Hassana Investment Company:
“Tabby’s ability to execute and build momentum in such a short time is remarkable. We look forward to supporting their expansion.”
Tabby is clearly a Fintech Powerhouse in the Making
As of 2025, the fintech company boasts 15 million registered users and a network of over 40,000 sellers, driving an annualised sales volume of $10 billion. With its aggressive expansion strategy, strong investor backing, and upcoming IPO, Tabby’s well on its way to reshaping financial services in the Middle East and beyond.
