Luma AI has taken a large step forward in the global race for advanced video and multimodal intelligence. The company secured nine hundred million dollars in fresh funding, led by Humain, the Saudi AI firm backed by the Public Investment Fund. The announcement came during the U.S. Saudi Investment Forum and signals a strong push to grow frontier AI capabilities inside the Kingdom and beyond.
A Major Funding Boost and a New Global Valuation
The new financing round brings Luma AI’s valuation to more than four billion dollars. Humain led the investment with support from AMD’s venture arm, Andreessen Horowitz, Amplify Partners and Matrix Partners.
Key highlights include:
- A nine hundred million dollar capital infusion
- A valuation above four billion dollars
- Support from leading chipmakers and long term investors
Luma plans to scale its world model research with the new funding and aims to accelerate training and deployment cycles across global markets.
Building Multimodal World Models
Luma focuses on multimodal world models that learn from text, images, audio and video. These models aim to understand reality and support tasks in real environments.
CEO Amit Jain said the company will expand training pipelines and build systems that outperform traditional language models. He noted that Luma’s Ray3 model benchmarks above OpenAI’s Sora 2 and matches Google’s Veo 3 in many reasoning tasks.
Ray3 can interpret prompts and produce high fidelity video, images and audio. This puts Luma among the leaders in reasoning based video generation.
Humain’s Growing AI Ecosystem
Humain launched in May with a goal to build full stack AI capabilities for Saudi Arabia. The company is led by Tareq Amin, known for his work at Aramco Digital and Rakuten Mobile.
At the forum, Humain announced multiple partnerships to expand its national compute strategy. These include:
- Data center buildouts with AMD and Cisco
- GlobalAI deployments supported by Nvidia infrastructure
- Wider collaboration with xAI and other frontier players
Humain aims to position the Kingdom as a global hub for compute, models and applied AI.
Project Halo and the Two Gigawatt Supercluster
Luma and Humain will also build Project Halo, a two gigawatt AI supercluster in Saudi Arabia. It will become one of the largest GPU deployments worldwide.
This massive system will support frontier multimodal training and large scale deployment across the region. It aligns with global trends, as major tech firms race to build larger supercomputers. Meta plans a one gigawatt system called Prometheus, while Microsoft recently deployed a next generation cluster using Nvidia’s GB300 NVL72 platform.
Expanding Regional AI and Protecting Content
The partnership includes Humain Create, an effort to build sovereign AI models trained on Arabic and regional datasets. Luma will deploy its capabilities across Middle Eastern businesses and plans to create the first Arabic video model.
Jain stressed the need to represent regional culture and identity in AI generated content. He also noted that Luma has built strong safeguards to prevent copyright misuse in its Dream Machine platform.