Foodics, the leading cloud-based restaurant operations and financial management platform in the Middle East, has entered into a USD 10 million strategic agreement with Amazon Web Services (AWS). The partnership aims to fast-track Foodics’ artificial intelligence (AI) roadmap. That’s not it, AWS will help scale its next-generation SaaS platform for the food and hospitality industry.
The collaboration will empower Foodics to integrate advanced AI capabilities directly into its ecosystem. This will help restaurants of all sizes operate with greater efficiency, precision, and financial control.
Accelerating Innovation Through Cloud and AI
With AWS’s advanced cloud infrastructure, Foodics will enhance its scalability, security, and performance. These upgrades will support the growing demands of its user base across MENA and beyond. The company will embed AI into its core platform to deliver predictive insights and automation tools. Tools that will help food businesses make smarter, data-driven decisions.
Planned AI-powered solutions include:
- Predictive demand forecasting to anticipate customer needs and reduce waste.
- Intelligent inventory management to automate stock control and procurement.
- Dynamic pricing models to optimize profitability based on demand and seasonality.
- Personalized recommendations to improve customer engagement and retention.
These innovations aim to redefine how restaurants manage their operations, finances, and growth strategies in an increasingly digital market.
Empowering the Regional F&B Ecosystem
Commenting on the agreement, Ahmad AlZaini, CEO and Co-Founder of Foodics, said, “We see ourselves as a fintech-first SaaS platform designed to empower both SMEs and large enterprises in the F&B sector. This agreement with AWS gives us the infrastructure to double down on predictive analytics, from demand forecasting to dynamic pricing, and unlock advanced AI capabilities that will reshape how restaurants operate.”
Amr Masri, Country Leader, KSA, AWS, added, “This partnership highlights the transformative role of cloud and AI technologies in modernizing the food and hospitality sector. By leveraging AWS infrastructure, Foodics can bring scalable, intelligent solutions that allow restaurants to operate smarter and achieve stronger financial control.”
Building the Future of Restaurant Management
Founded in 2014, Foodics has become one of the region’s most successful SaaS companies. It is officially licensed as a fintech firm by the Saudi Central Bank (SAMA). Its all-in-one, cloud-based POS and management ecosystem serves every segment of the F&B industry, including:
- Dine-in restaurants and cafés
- Quick service and food truck operators
- Bakeries, cloud kitchens, and non-food retailers
Since its inception, Foodics has processed over six billion orders and raised USD 170 million in Series C funding, reflecting its position as a major player in digital transformation for restaurants.
By combining AWS’s cloud power with Foodics’ fintech and AI expertise, this partnership sets a new benchmark for how data, automation, and innovation can reshape the restaurant landscape across the Middle East and beyond.