Emirates Driving Company (EDC) recently announced a 51 percent majority stake acquisition in Performise Labs. This strategic move targets the complete automation of road and yard testing through artificial intelligence. Performise Labs is a UAE-based deep-tech firm specializing in machine learning for mobility. The deal positions EDC as a leader in the digital transformation of driver education. This acquisition remains subject to standard regulatory approvals and closing conditions.
Implementing the Intelligent Virtual Examiner
Performise Labs is the architect behind the Intelligent Virtual Examiner (iVE) system. This platform utilizes high-precision sensors and computer vision to monitor student performance. The technology provides real-time feedback and biometric verification for every candidate. It achieves measurement accuracy within a 2-centimeter margin during technical maneuvers. By removing human bias, EDC aims to standardize testing results and increase processing efficiency.
Scaling Smart Mobility Across the GCC
The acquisition provides Performise Labs with the capital and infrastructure to scale rapidly. The firm already holds key contracts with UAE road and transport authorities. Beyond domestic borders, the company is actively pursuing expansion into Saudi Arabia, Qatar, and Jordan. The underlying AI architecture is designed for broad industrial applications including:
- Autonomous vehicle navigation and safety protocols.
- Operational monitoring in high-traffic ports and industrial zones.
- Smart city infrastructure and traffic management systems.
- Integrated IoT networks for heavy vehicle inspection.
Transitioning to the Emirates Mobility Ecosystem
This deal coincides with EDC’s broader rebranding into “Emirates Mobility.” The new parent entity will integrate diverse assets including Mwasalat Holding and ChargePoint. This transition reflects a shift from a traditional driving school to a holistic mobility platform. The group seeks to build a vertically integrated portfolio of smart transportation services. Incorporating AI-driven testing is a foundational step in this long-term technological evolution.
Enhancing Road Safety Through Advanced Analytics
EDC CEO Khaled Al Shemeili emphasizes that AI integration is critical for public safety. Data-driven training identifies specific driver weaknesses that human instructors might overlook. This granular level of analysis ensures that only qualified individuals receive licensing. By digitizing the candidate journey, EDC reduces operational overhead while improving the trainee experience. The partnership signals a new era where AI dictates the standards for regional road safety.