Dubizzle levels up in Real Estate with Property Monitor acquisition

Abbas Aziz By Abbas Aziz
3 Min Read

Dubizzle Group is making big moves again! The Pakistani-led digital classifieds platform in the MENA region just announced its acquisition of Property Monitor, a top-tier UAE-based real estate data and analytics platform. While the deal value remains under wraps, one thing’s clear — this marks a major boost for Dubizzle’s real estate intelligence capabilities.

Why This Acquisition Matters

Founded in 2005 by J.C. Butler and Sim Whatley, Dubizzle Group is behind some of the most popular platforms in the region — dubizzle, Bayut, and Drive Arabia. With this latest move, the Group strengthens its real estate tech edge, especially for agents, developers, and property buyers.

Property Monitor, launched in 2014, is no ordinary startup. It’s a powerful real estate market intelligence tool that helps users make smarter, data-driven decisions. Their SaaS platform, PMiQ, offers everything from automated valuations and API integrations to detailed market reports. With over 7,700 monthly users, including many of the UAE’s top agencies and developers, Property Monitor has become an essential tool in the real estate space.

What’s in It for Dubizzle?

This acquisition is part of Dubizzle’s plan to offer richer, more insightful tools to its real estate clients. By bringing Property Monitor into its ecosystem, the company is aiming to:

  • ✅ Strengthen Bayut and dubizzle‘s value for real estate agents and developers
  • ✅ Deliver deeper market insights by integrating demand-side data
  • ✅ Create an even more data-rich experience for users

“We’re thrilled to welcome Property Monitor to our real estate portfolio,” said Haider Ali Khan, CEO of Dubizzle Group – UAE. “It perfectly complements our existing platforms and opens new doors to serve our clients better.”

Fast-Growing & Future-Focused

Between 2022 and 2024, Property Monitor achieved an impressive 55% CAGR in revenue, showing strong traction in a competitive market. Dubizzle Group plans to build on this momentum by enhancing the product suite and driving more client engagement.

This deal also fits right into Dubizzle Group’s strategic acquisition spree. In the past two years, the company has acquired:

  • Hatla2ee, a major car marketplace in Egypt
  • Drive Arabia, a top source for car reviews and news in the Middle East

A Bigger Game Plan

Dubizzle isn’t just buying companies — it’s building a smarter, stronger ecosystem for real estate and automotive across MENA. With over 47 million visits and 15 million users monthly, the Group’s platforms are already the go-to classifieds hubs in UAE, Saudi Arabia, Egypt, and beyond.

By acquiring Property Monitor, Dubizzle isn’t just adding a new tool — it’s unlocking more value, insights, and growth for everyone involved in the property market.