Eat App Raises 10 Million Dollar Series B Extension to Accelerate Expansion in India

Abbas Aziz By Abbas Aziz
4 Min Read

Eat App has raised 10 million dollars in a Series B extension to push faster growth in India. The round strengthens its position in one of the world’s most active dining markets. The funding also signals strong investor confidence in Eat App’s long term vision.

The extension follows Eat App’s original Series B round of 6 million dollars in 2022. With this raise, total funding now exceeds 23 million dollars. The company plans to scale operations, deepen partnerships, and invest further in product innovation.

Strengthening Financial Backing and Investor Support

PSG Equity led the Series B extension through its portfolio company Zenchef SAS. The deal reinforces Eat App’s strategy to focus on markets with high dine in demand and digital adoption.

The funding will support:

  • Faster expansion across Indian cities
  • Product enhancement for large restaurant groups
  • Sales and customer success hiring
  • Deeper integration with local platforms

This round gives Eat App strong momentum. It also extends its financial runway for long term growth.

Building a Global Restaurant Technology Platform

Founded in 2015, Eat App provides cloud based tools for restaurant reservations and table management. It serves more than 5,000 restaurants across 92 countries. The platform helps restaurants manage guests, optimize seating, and improve service flow.

Key platform capabilities include:

  • Reservation and waitlist management
  • Guest profiles and visit history
  • Table optimization and capacity planning
  • Performance and demand analytics

Eat App built its reputation in markets like the UAE, the United States, the United Kingdom, and Saudi Arabia. India now stands as its fastest growing region.

India Emerges as a Core Growth Market

The country has quickly become a major focus for Eat App. In just one year, the platform scaled to more than 2,000 restaurants in the country. Strong dine in demand and digital adoption fuel this growth.

The company aims to solve a major market challenge. Reservation workflows remain fragmented across platforms. Eat App brings all reservation data into one system. This helps restaurants improve efficiency and guest experience.

India’s food service market is expected to exceed 85 billion dollars by 2028. Dine in accounts for more than half of total spending. Eat App plans to capture this opportunity with unified tools and actionable data.

Strategic Acquisitions and Local Partnerships

To accelerate scale, Eat App acquired ReserveGo in mid 2025. ReserveGo served more than 1,000 restaurants and processed about 5 million reservations each month. The acquisition added strong local expertise and volume.

Eat App also partnered with Swiggy to launch its restaurant growth suite under the GroMax brand. The partnership allows restaurants to aggregate reservations across channels and gain deeper insights.

Together, these moves enable:

  • Centralized reservation management
  • Better demand forecasting
  • Higher table utilization
  • Increased restaurant revenue

Driving the Future of Dine In Experiences

Eat App aims to become the operating system for dine in restaurants. The company focuses on data driven growth and seamless guest journeys. India now sits at the heart of that mission.

This funding round marks a clear step forward. Eat App is scaling with intent, speed, and focus.