Morocco-based Justyol, a fast-growing cross-border fashion e-commerce marketplace, has raised a $1 million funding and financing package to fuel its regional expansion and prepare for a Series A round.
Strategic Funding Mix
The package combines two streams:
- $400,000 equity investment from an angel investor, reflecting strong confidence in Justyol’s business model.
- $600,000 inventory financing from Danis Group, a Turkish investment firm, enabling the startup to expand its product range and keep up with rising customer demand.
The deal was facilitated by Nomadic Minds, linking Turkish capital with North African market opportunities.
Building Regional Infrastructure
Founded in 2022 by Ahmed Badran, Ahmed Rashed, and Anas Ahmed, Justyol bridges the Turkish fashion market with MENA consumers. CEO Badran emphasized that the company is not just creating an online store but laying the infrastructure for cross-border commerce in North Africa, offering customers broader access to international products at competitive prices.
The co-founders credited past backers like Earn Rocket Holding for their continued support, underscoring the growing ecosystem around the company.
Where the Funds Will Go
The $1 million package will be directed toward multiple growth areas:
- Expanding operations to handle increasing demand.
- Scaling sales capacity to reach more customers effectively.
- Strengthening marketing campaigns to deepen market penetration in Morocco.
- Laying the groundwork for regional expansion, as Justyol sets its sights on becoming the leading cross-border e-commerce platform across North Africa and the broader MENA region.
Global Team, Local Execution
Justyol’s growth is fueled by a hybrid international team:
- Its Turkish team manages partnerships and e-commerce expertise.
- Its Moroccan team contributes local market knowledge and customer insights.
This dual approach allows the company to adapt global practices while tailoring solutions for regional consumers.
Impressive Performance So Far
In just over a year, Justyol has built strong momentum:
- ✔️ 250,000+ active customers across the region.
- ✔️ 30,000+ monthly orders, representing 300% year-over-year growth.
- ✔️ Strategic ties with platforms like AliExpress and Trendyol.
- ✔️ A logistics network powered by Aramex, Cathides, and Colis Privé.
- ✔️ Integrated payments through CMI and Payzone for seamless checkout.
Looking Ahead
Co-Founder & Chief Growth Officer Ahmed Rashed noted that this milestone funding provides both the capital and operational support needed to accelerate regional expansion. Meanwhile, Co-Founder Anas Ahmed highlighted plans to strengthen logistics infrastructure to ensure faster and more reliable deliveries across Morocco and beyond.
With this fresh capital and proven growth record, Justyol is gearing up for a Series A round, positioning itself as a regional leader in cross-border digital commerce.